Artmachine, provider of customized brand content management solutions announced three new partnerships
27 March 2001, 12 pm GMT
Artmachine provides a Web-based brand content management services for the "brand value chain" including corporate marketing departments, their extended organizations, creative vendors and channel partners.
They are now partnerting with Pageflex, LanguageWorks and NowDocs to extend their
reach.
Artmachine's technology is divided into three general components: the Refinery, for intelligent processing of brand content; the Repository, where content is organized for easy retrieval; and the Factory, enabling the deployment of online content.
The combination of these hosted services simplifies the tasks of organizing, distributing and repurposing brand content throughout a company and beyond, says the company.
"The integration of Artmachine's system with Pageflex Mpower's flexible document composition engine provides a big step forward in the consistent delivery of targeted brand messaging," said Sang Lee, VP of sales and marketing at Pageflex.
"With today's partnership announcement, we will jointly help Artmachine customers customize and localize marketing and advertising collateral simply and effectively, while maintaining the customer's brand integrity. We are confident that every company with a targeted marketing outreach will find the Pageflex and Artmachine service to be hugely valuable, both in terms of saving time and enhancing corporate and product identity."
Pageflex, based in Cambridge, Mass.is a subsidiary of Bitstream [NASDAQ: BITS], provides the Mpower variable data composition
engine that enables Artmachine customers to create customizable file templates.
LanguageWorks, based in New York, N.Y. will support Artmachine customers global communications challenges, from straightforward document translation to complex Web site localization.
NowDocs, in Aliso Viejo, Calif. is the world's fastest same-day, on-demand printing and delivery service. NowDocs' service allows digital brand files to be seamlessly transmitted from the Artmachine environment to strategically located NowDocs distribution facilities for immediate printing and delivery.
Newsdesk

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