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Content Delivery Automation For Royal Mail
2001-10-22 admin
Autonomy to deliver mail
19 October 2001
Consignia, the government-owned group which runs the UK's Royal Mail, Post Office and Parcelforce Worldwide companies, has purchased Autonomy’s software to automate content delivery on its new transactional e-channel, due to be launched later this year.
Autonomy's technology will automate the aggregation, categorisation and delivery of information to customers under the Royal Mail, Post Office and Parcelforce brands.
Autonomy will enable Consignia to create a customer-centric content engine by ensuring that visitors to the site receive the information that is most appropriate to their needs and interests, thus making their interaction with the site more productive.
By automating the information delivery on the site, Autonomy says that it will help Consignia to reduce costs, as there will no longer be a need to organize and link content manually -- a labor-intensive and therefore costly process.
Richard Gaunt, co-founder and CTO of Autonomy Corporation, says: "We are very pleased that Consignia, a prestigious global organization with a pedigree that goes back over 300 years to the earliest days of the postal service, has chosen Autonomy to support its strategy for managing its existing and future online services across multiple channels"
Paul Kelsall, IS Director of the e-enterprise unit at Consignia, says "We believe that advanced technologies like Autonomy's will play a key role in the success of our strategy moving forward. With Autonomy software, we will create an exciting portal with fresh, up-to-date content and transactions. It is important to us that we ensure that our customers have easy access to information and products. By using the advanced features of Autonomy's such as automatic categorization and automatic taxonomy creation, we will create intuitive access to vital information."
www.autonomy.com
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