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Hoover's Gets DRM
2001-07-30 admin
Hoover's Online goes live with eMeta's eRights
31 July 201, 2 pm GMT
Hoover's, has launched eMeta eRights package to manage its large audience of Hoover's
Online users, approximately
2.3 million, including 293,000 paying subscribers according to the company.
Hoover's Online uses eRights to verify and control access to premium content and services and to manage its subscription billing.
eRights is an access control, licensing and commerce system that allows content and service providers to better manage both individual and corporate users, and provides the opportunity to build new business models and create new pricing flexibility.
Jani Farlow Spede, senior vice president and publisher of Hoover's Online says "In response to requests from our growing number of corporate customers, we're able to now give them enhanced security and the ability to manage access privileges
for multiple seats within their enterprises."
www.emeta.com
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