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Content Wire News - June 15 2005

2005-06-15 Desk


Aloha Content-wire is attempting to resume regularity of our popular newsletter service, after we made an interesting observation. Of course we have always known how important newsletters are for websites. Only lately, however, we have determined the dependency between traffic decline on the site, and the slow down of our newsletter mailouts. It's always nice to spot a firm correlation, in such a world of uncertainties. Another good reason for having to get back into gear is that content management is making it into the ranks of key technologies. Of course we knew our direction when we started following developments a few years back. Developments in CM are happening 360 degrees, as usual. This is because CM is at the center of the internet universe, which grows exponentially. So now we find content management on the agenda of CIO'S, CTO's and CEO'S. Content Management has never been fully just an IT area, we started discussing the organisational implications of CM implementations long ago But some arguments are never convincing enough, especially for organisations not prone to change. Until things happen de facto. Nobody can argue with facts. Companies and CEO's who have been reluctant to the idea of installing a CM, now have no choice. And choices don't come easy. Although late comers may benefit from maturity, given the proliferation of solutions, good quality service is a real differentiator. Good information is key to quality service, both for those who offer it, and for those who demand it. Stay tuned. Keep clickin. Paola Di Maio Content-wire.com

Content Management: Payback Time CRM Market to Grow Business Process Rule Engine Web Content Management Market Highlights TECH IT Indices stage recovery in May


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