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Screaming Media Integrates Technology into Lucent Solution

2001-03-20 admin
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The technology deal should facilitate revenue generating activities for Lucent platform users


21 March 2001, 11 am GMT



ScreamingMedia is to integrate its technology and content services with Lucent's MiLife Media Platform, a new product that enables mobile operators to quickly launch revenue-generating media applications and services.

ScreamingMedia will provide technology that enables the development of fully-customized content derived from its global digital content network, which can be precisely filtered to meet the needs of consumers.

This technology will enhance the voice browsing and translation, audio content aggregation, alerting and streaming capabilities of the MiLife Media Platform, allowing mobile operators to offer customers highly personalized media services and applications on current and third-generation (3G) wireless networks.

"The value of the mobile Internet is delivering content that is relevant to you wherever you are and whenever you need it," said Sandip Mukerjee, director of product management and marketing-Mobile Internet for Lucent Technologies. "Our work with ScreamingMedia will enable mobile operators to provide highly customized content that consumers can access in a number of intuitive ways, including voice-activated services."

ScreamingMedia's core technology platform powers both private and general syndication networks for media companies, enterprises and wireless networks, worldwide.

Through robust content products, clients have access to content from more than 3,000 publications in ScreamingMedia's global digital content network and can choose to create their own custom content filters, receive already categorized and packaged content feeds, integrate feeds directly from specific providers and integrate stock and weather information, all in real-time.

Clients with their own direct licensing agreements with providers or subscribers can use ScreamingMedia's technology products to manage and maintain their own private content networks. The combination of ScreamingMedia's services and Lucent's mobile Internet products will enable mobile operators to reach their customers, anytime and anywhere, with instantaneous, personalized information

The Lucent MiLife Media Platform is an industry's software-based, plug-and-play platform to integrate voice browsing, audio content aggregation, alerting and streaming capabilities.

It is the newest product in Lucent's Mobile Experience offer portfolio for the mobile Internet, a comprehensive solution designed to help mobile operators worldwide rapidly introduce new personalized and revenue-generating services.

"By partnering with Lucent, ScreamingMedia is able to further leverage our suite of technology and content services to more leading mobile operators, worldwide," said Steven Spencer, CTO of Screamingmedia.



www.lucent.com
www.screamingmedia.com


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