Native Networks open UK headquartersm read about their strategy
10 October 2001
Native Networks, developers of solutions for the Metro Access market, have a strategy for transforming the services relationships between
carriers and enterprises.
They have created a solution aimed at bridging the gap between enterprise demand for high-speed affordable network access and carriers' demands for preserving the cash flows from legacy traffic, whilst capturing the growth
of high-speed data services - all over the same evolving network.
As part of a European strategy, Native has set up HQ in London, UK, in addition to their extensive R&D facilities in Israel.
Commenting on its European plans, Steve Harbour, CEO, explains “ The current economic climate has swept away the "everything over IP revolution" protagonists - there simply isn't the business case today or in the
foreseeable future for a fork lift replacement of the existing network.
Legacy networks today are an asset to be sweated and our technology does just that. Our highly innovative design and architecture provides a great
formula for both the carriers and businesses.
For businesses we provide very low cost packet-based and circuit switched services, together with fast and
precise bandwidth and class of service provisioning including compliance with and verification of data Service Level Agreements.
And for the carriers we provide very high levels of data aggregation which delivers more revenue
per fibre or wavelength, much more profitable data services by providing data SLAs, low-cost layer 2 based VPN services.
We also provide what the
carriers increasingly demand - a platform that mixes voice and data traffic in an evolution-friendly continuum, with continuous agile evolution from voice-intensive to data-intensive payloads without any need to change out
any of the technologies.
Harbour is optimistic about future market growth and Native's ability to succeed.
"We are in the sweet spot of the market, aggregating voice and data traffic seamlessly into optical access solutions and providing an answer to
what has been one of the most intractable challenges in recent years linking the world's major enterprises at the network edge to the
high-bandwidth, low-cost connectivity in the network core. Our platforms do
this in a way that satisfies both the cost, footprint and carrier-class engineering requirements of the carriers and the service flexibility and
Ethernet-like pricing expected by the enterprises. Harbour continued
"Recent figures forecast that the optical access market is set to reach $5.5 billion by 2003, from a base of less than $1 billion today. This is a clear
sign that carriers are planning to invest in the last piece of the bandwidth jigsaw - the access layer. Bandwidth intensive enterprise LANs will continue to merge with public WANs and carriers are looking for a simple, cost-effective and forecast-tolerant approach to 'glue' these together. This is where Native will win."
Designed to be simple like Ethernet and reliable like SDH/SONET, Native Networks' Asynchronous Packet Transport technology extends the intelligence of the metro core all the way to the enterprise edge, providing carriers and service providers with a high-speed, cost
effective and reliable access platform to connect large enterprises, SMEs and Multi Tenanted Units to the abundant capacity available in the core of the metro network.
This evolutionary solution combines Ethernet with SDH/SONET using MPLS based (Multi-Protocol Label Switching) intelligent multiplexing technology. MPLS has been getting a lot of news recently as the way packet traffic can be "policed" to provide differentiated services for data, but Native uses MPLS in a new way, as the intelligent layer or "glue"
between Ethernet and SDH/SONET, unleashing a host of new deliverables in
high-level aggregation, fast provisioning, radical economics
and new value-added services.
The company will be offering its high-speed optical edge solutions to European carriers and service providers, enabling them to aggregate more edge traffic, both packet and circuit, onto a single fibre or, through established interoperability trials with other vendors, onto a single Metro WDM wavelength.
This allows carriers to optimize bandwidth usage
deliver more services and serve more paying customers over the same equipment and infrastructure, thereby delivering a fast return on investment and increased revenue streams.
A protocol agnostic platform, Native Networks' solution aggregates various layer 2 protocols such as Ethernet, Frame Relay, IP, and TDM ,in their native format, onto high-speed optical transmission platforms, without the
need for protocol conversion, generating further cost savings for carriers.
Native Networks has secured seed and first round funding from prominent North American and European venture capital firms. The company has also formed several interoperability partnerships with optical networking vendors, including Sorrento Networks and LuxN.
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